Health Matters Direct Primary Care logo
Direct Primary Care
Internal Medicine

Health Matters Direct Primary Care

Quick Facts

Membership Price Range$75/mo (Ages 19 & younger, Annual: $825) | $125/mo (Adults 20 to 99, Annual: $1,375) | $1/mo (Adults 100 & older) | $300/month (Family: member+partner and children ages 19 or younger) | $500/year (Student Membership for enrolled college students)
Practice TypeDirect Primary Care
LocationSan Diego
DoctorsAmarinder Anand MD, Family Medicine, Marc Heikens MD, Internal Medicine
Telehealth TypeVirtual visits, telemedicine calls
Telehealth AvailableYes

About

At Health Matters Direct Primary Care, two physicians built something they had imagined since medical school. Dr. Amarinder Anand and Dr. Marc Heikens met by chance at daycare drop-off and discovered they worked at the same corporate primary care group without ever crossing paths. After nearly a decade there, they launched their San Diego practice to deliver the kind of evidence-based, patient-centered care their previous setting could not support.

The practice serves patients of all ages, with pediatric care beginning at age seven. Appointments run up to 60 minutes, and members can reach their doctor directly by phone, text, or email. The flat monthly membership covers the vast majority of primary care needs, with no copays or surprise bills. Labs draw in-office at significantly discounted cash prices, and the practice offers wholesale prescription pricing. Business memberships are available for employers with fewer than 50 full-time employees. Dr. Anand brings board certification in Family Medicine alongside credentials as a certified life coach. Dr. Heikens holds dual board certifications in Internal Medicine and Pediatrics and accepts patients with Medicare benefits.

Details

Address

15373 Innovation Drive, Suite 360, San Diego, CA 92128

Membership

$125/monthly ($1,375/annual)

Membership Details

Flat monthly membership fee. No copays, no deductibles, no surprise bills. Three-month commitment required. 30-day notice of membership termination required. Re-enrollment fee of $200 per patient. Annual pricing represents a one-month discount with annual payment. Additional fees apply for families of 5 or larger. Starting January 1, 2026 HSA funds can be used to pay for membership.

Typical Appointment

60 minutes

Telemedicine
Same-Day Appointments

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Frequently Asked Questions

Health Matters Direct Primary Care charges $125 per month. Members who pay annually pay $1,375, which represents one month free. A three-month minimum commitment applies to all memberships. Families of five or more may see additional fees. The practice accepts FSA funds now, and beginning January 1, 2026, members can also use HSA funds to pay for membership.

Health Matters Direct Primary Care does not bill insurance for membership or services. The practice accepts patients regardless of their insurance status, including those with HMO, PPO, Medicare, or Medicaid coverage. Members simply pay the flat monthly fee and the practice handles care directly, with no copays, deductibles, or surprise bills.

Yes. Members reach their doctor by phone, text, or email. The practice offers same-day and next-day appointments. This direct access means patients spend less time navigating phone trees or waiting rooms and more time getting answers from the physician who knows their history.

Appointments run up to 60 minutes. The shortest appointment is 30 minutes. Every visit gives patients enough time to cover their concerns thoroughly. The practice also offers telemedicine visits for situations that do not require an in-person evaluation.

Yes. Health Matters Direct Primary Care sees pediatric patients starting at age seven. The practice does not provide immunizations for children from birth through age six. Dr. Heikens holds board certification in Pediatrics and leads pediatric care at the practice.

The doctors at Health Matters Direct Primary Care estimate they can address about 80 to 90 percent of a patient's health care needs. The practice covers primary care, chronic disease management, preventive screenings, mental health, minor procedures, in-office lab draws, and more. When a specialist is necessary, the practice coordinates referrals.

Health Matters Direct Primary Care draws labs in-office at deeply discounted cash prices. A standard annual panel including HbA1c, cholesterol, thyroid, and kidney and liver tests runs about $15. The practice also offers wholesale pricing on prescriptions. Two antibiotics to treat pneumonia, for example, cost under $7.

Yes. Health Matters Direct Primary Care offers business memberships to employers with fewer than 50 full-time employees. Companies can add DPC membership as a standalone health offering, as a supplement to existing benefits, or as part of a self-insured plan. The practice works with business owners to find an arrangement that fits their team.

Prospective members can join the waitlist directly through the Health Matters Direct Primary Care website. The practice contacts waitlist members by email once space opens. The typical wait is less than four to six weeks. No charges apply until the practice activates a membership and confirms availability.

Yes. Dr. Heikens accepts patients who receive Medicare benefits. Patients with Medicare pay the same flat monthly membership fee. The practice does not bill Medicare for services, so members with Medicare should maintain their coverage for hospitalizations or specialist visits outside the practice.

Practice last updated March 21, 2026