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HybridCardiology

Practice of Herbert A. Insel, MD, F.A.C.C.

Quick Facts

Practice TypeHybrid
LocationManhattan, Midtown Manhattan, New York City
DoctorsHerbert Insel MD, F.A.C.C., Cardiology
Insurance AcceptedBCBS/Anthem, Cigna, Medicare (Traditional: Non HMO or Advantage), United Healthcare, 1199, Aetna (out of network), Oxford (out of network)

About

At the Practice of Herbert A., preventive cardiology shapes every patient relationship. Dr. Insel runs an independent Midtown Manhattan practice, steps from Grand Central Station, and has served patients there for over two decades. He holds dual board certifications in Internal Medicine and Cardiovascular Diseases, both from the American Board of Internal Medicine. The practice offers two pathways for care. Patients can see Dr. Insel as a traditional cardiologist, or they can join the optional Concierge Choice membership program for expanded access and services. The office performs all major cardiac diagnostics in-house, including echocardiography, stress echocardiography, 24-hour Holter monitoring, carotid artery ultrasound, and peripheral vascular screening. Registered dietitian nutritionist Jennifer Insel provides nutritional counseling and InBody 570 body composition testing, working closely alongside Dr. Insel. The practice accepts several major insurance plans and operates as a fully independent private practice, not affiliated with any hospital system.

Details

Address

30 E. 40th St., Suite 1100, New York, NY 10016

Membership Details

Concierge care is provided as a membership service for an annual retainer fee. Specific fee amount not listed; call office for details.

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Frequently Asked Questions

Concierge Choice is an optional membership program at the practice. Members receive an annual comprehensive medical and cardiac exam, longer appointment times, dedicated concierge hours, and after-hours and weekend access to Dr. Insel via his private cell phone number. The program also includes enhanced coordination of care with specialists and a portable USB device for storing medical records. Call the office for details on the annual retainer fee.

No. The practice operates as a hybrid model. Patients can see Dr. Insel through his traditional cardiology practice without joining Concierge Choice. The membership program is entirely optional for those who want expanded access and additional services.

The practice accepts several major insurance plans, including BCBS/Anthem, Cigna, traditional Medicare (non-HMO and non-Advantage), United Healthcare, and 1199. Dr. Insel is an out-of-network provider for Aetna and Oxford, but the office submits claims on your behalf as a courtesy. The practice does not accept exchange or marketplace insurance plans.

The practice performs a full range of cardiac diagnostics on-site. These include Doppler echocardiography, stress echocardiography, 24-hour Holter monitoring, cardiac event recording, carotid artery ultrasound, pulmonary function testing, peripheral vascular screening, and in-office phlebotomy. Having these services in-house allows for efficient, same-location care.

The practice sits at 30 E. 40th Street, Suite 1100, in Midtown Manhattan, New York, NY 10016. The office is just blocks from Grand Central Station, making it convenient for patients throughout the New York City area.

Yes. Registered dietitian nutritionist Jennifer Insel provides one-on-one nutritional counseling through the practice under the JBI Nutrition banner. She also offers InBody 570 body composition testing. Her work directly complements Dr. Insel's preventive cardiology approach.

Concierge Choice members receive Dr. Insel's private cell phone number for after-hours and weekend contact. In one documented case, emergency room physicians reached Dr. Insel directly on a federal holiday to coordinate real-time cardiac care for a concierge patient. That direct access can make a meaningful difference during urgent situations.

No. Dr. Insel operates as a fully independent private practice. He is not affiliated with any larger hospital or delivery system. That independence allows him to order tests and refer patients to specialists based solely on what each individual patient needs.

m. , Monday through Friday, to speak with a staff member. You can also request an appointment online. New patients should bring current and previous medical records and a list of current medications to their first visit.

Practice last updated June 11, 2026