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Concierge
Family Medicine

LivingWell Primary Care

Quick Facts

Practice TypeConcierge
LocationBloomfield, Hartford, West Hartford, Avon, Simsbury, Greater Hartford
DoctorsRochelle Collins DO, FAAFP, Family Medicine
Telehealth TypeTelemedicine visits
Insurance AcceptedAetna, Cigna, Blue Cross/Blue Shield, United Healthcare, Care Partners of CT, ConnectiCare, Oxford, Harvard Pilgrim Health Care
Telehealth AvailableYes

About

At LivingWell Primary Care in Bloomfield, CT, Dr. Rochelle Collins delivers personalized primary care through an -affiliated practice. She takes a holistic approach to health, with a strong emphasis on preventive care. Her clinical interests run deep in chronic disease management and women's health. The practice extends well beyond standard primary care. Dr. Collins offers a three-tiered Metabolic Health and Weight Loss Program, using InBody body composition analysis to guide each patient's plan. Patients in this program typically achieve 15 to 20 percent total body weight loss. The practice also provides Bioidentical Hormone Replacement Therapy with pharmacy-customized formulations, MedSpa services including EMSELLA and EMTONE, and on-site access to a licensed psychotherapist. Dr. Collins serves patients across Bloomfield, Avon, West Hartford, Simsbury, and the Greater Hartford area.

Details

Address

1 Bestor Lane, Bloomfield, CT 06002

Telemedicine
Same-Day Appointments

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Frequently Asked Questions

LivingWell Primary Care operates as an MDVIP-affiliated practice, which means Dr. Collins maintains a smaller patient panel. This structure allows her to offer same-day and next-day appointments, longer visits, round-the-clock reachability for urgent needs, and a comprehensive annual MDVIP Wellness Program with advanced screenings and diagnostics.

Yes. Dr. Collins offers round-the-clock reachability for urgent medical needs. This direct access is one of the key features of the MDVIP-affiliated model at LivingWell Primary Care.

Yes. LivingWell Primary Care offers both virtual and in-person appointments. Patients can schedule a telemedicine visit for many types of consultations and follow-ups.

The Metabolic Health and Weight Loss Program at LivingWell Primary Care uses three tiers. The first focuses on nutrition, exercise, and stress management. The second introduces natural supplements and fat-burning aids. The third tier uses FDA-approved medications such as Semaglutide and Tirzepatide when appropriate. Dr. Collins uses InBody body composition analysis to tailor each patient's plan. Patients typically achieve 15 to 20 percent total body weight loss.

Yes. The practice offers EMSELLA, a non-invasive electromagnetic treatment for incontinence, and EMTONE, a non-invasive treatment that uses thermal and mechanical energy to address cellulite. Both treatments require no surgery or downtime.

Yes. The practice has an on-site licensed psychotherapist available to patients. This resource supports patients dealing with anxiety, depression, and related concerns alongside their primary care.

New patients can start by registering through the athenahealth patient portal. The practice also asks new patients to contact their insurance carrier and assign Dr. Rochelle Collins as their primary care physician. You can call the office at (860) 206-2122 to get started.

LivingWell Primary Care works with insurance for primary care services. New patients should contact their insurance carrier to assign Dr. Collins as their primary care physician and verify which services their plan covers.

Yes. Dr. Collins prescribes customized supplement plans through Fullscript. Patients can also order vitamins and minerals through nutraMetrix and weight loss supplements through TLSSlim directly online. The practice also offers intramuscular vitamin injections to boost energy, support immune function, and promote healing.

LivingWell Primary Care provides care for patients of a broad age range, from adolescents through seniors. The weight loss program serves both adults and children. Dr. Collins also offers women's health and family planning services for women of all ages.

Practice last updated April 5, 2026