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Direct Primary Care
Family Medicine

Advanced Primary Care

Quick Facts

Membership Price RangeAges 3-17: $25/month (with at least one adult member) | Ages 18-64: $75/month | Ages 65+: $100/month
Practice TypeDirect Primary Care
LocationAshland, KY, Huntington, WV, Tri-State region
DoctorsLori McCoy DO, Family Medicine
Telehealth TypeTelemedicine visits
Telehealth AvailableYes

About

At Advanced Primary Care, Dr. Lori McCoy provides family medicine for all ages. She established the first direct primary care practice in the area. The practice now serves patients from two locations in Ashland, KY, and Huntington, WV. Patients receive ongoing primary care alongside specialized health services.

The practice integrates medical aesthetics, weight loss programs, and bioidentical hormone therapy. Dr. McCoy offers innovative treatments like Morpheus RF and Tone by InMode muscle toning. The practice also helps local employers provide affordable health benefits. In 2019, patient submissions led to the practice being named a national 'Hero of Healthcare'.

Details

Address

1100 Our Lady's Way, Ashland, KY 41101

Membership

$75/monthly

Membership Details

Monthly membership fees based on age: Ages 3-17 at $25/month (with at least one adult member), Ages 18-64 at $75/month, Ages 65 and up at $100/month. DPC can be paid with HSAs. Employer discounts available for 5 or more employees.

Telemedicine
Same-Day Appointments

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Frequently Asked Questions

Advanced Primary Care offers age-based monthly memberships. Adults aged 18-64 pay $75 per month. Seniors aged 65 and up pay $100 per month. Children aged 3-17 can join for $25 per month with at least one adult member.

Your membership includes unlimited office and telemedicine visits, annual physicals, and direct access to your doctor. Members also receive routine lab panels for a small $15 fee. The practice provides other labs and imaging at wholesale costs.

Advanced Primary Care does not accept insurance for its membership fees. However, many patients pair their membership with a high-deductible insurance plan for emergencies. You can use your Health Savings Account (HSA) to pay for your monthly membership.

Yes, the practice offers same-day and next-day appointments for members with urgent health concerns. Members also have around-the-clock access to their physician via phone, email, text, or the patient portal.

The practice offers a range of additional services. These include medical aesthetics like neurotoxin injections, dermal fillers, and Morpheus RF treatments. The practice also provides bioidentical hormone replacement therapy and comprehensive weight loss programs.

Yes, the practice provides care for patients of all ages, including well-child exams for members. While the practice does not administer pediatric immunizations, it will refer patients to the local health department or a pharmacy.

Yes, Advanced Primary Care offers direct primary care packages for employers. Businesses can receive discounts for enrolling five or more employees. These plans can help businesses provide affordable, high-quality healthcare benefits to their teams.

Yes, Advanced Primary Care serves patients at two locations. You can find its offices in Ashland, Kentucky, and Huntington, West Virginia.

Practice last updated April 2, 2026