About
Dr. William G. Franklin is the founder and Medical Director of Victory Medical. He earned his Doctor of Medicine degree from the University of Texas Medical Branch. His work focuses on family medicine and primary care. Dr. Franklin has served the Austin community since establishing the practice in 1996.
He believes in an integrated approach to patient health and wellness. Dr. Franklin hosts the Victory Medical Podcast to share health insights on various topics. When not seeing patients, he enjoys music and travel.
Education & Training
Medical School
University of Texas Medical Branch (UTMB) - Doctor of Medicine
Conditions Treated
Who is Dr. Franklin right for?
Dr. Franklin is a strong fit for adults and families seeking a long-term primary care relationship. Patients managing chronic conditions benefit from his integrated, whole-person approach. Those interested in preventive health, hormone replacement, or medical weight loss will find a wide range of services under one roof. His two Austin locations make access convenient for patients across the city.
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Frequently Asked Questions
Dr. Franklin specializes in family medicine and primary care. He takes an integrated approach, combining preventive health, chronic care management, and wellness services. His practice also offers more specialized treatments such as ketamine therapy and natural hormone replacement.
Dr. Franklin has practiced in Austin since 1996. He founded Victory Medical that year and has served the local community for nearly three decades.
Dr. Franklin earned his Doctor of Medicine degree from the University of Texas Medical Branch in Galveston.
Dr. Franklin believes in an integrated approach to health and wellness. He combines primary care with preventive medicine and a broad set of clinical and wellness services. His goal is to address the full picture of a patient's health under one roof.
Yes, Victory Medical offers same-day appointments. Patients can also connect with Dr. Franklin's team through telemedicine for virtual visits.
Dr. Franklin sees patients of all ages, with a focus on families and adults managing ongoing health needs. He treats a wide range of conditions through both primary care and the expanded services available at Victory Medical.
Yes, Dr. Franklin hosts the Victory Medical Podcast. He uses it to share health insights and discuss a variety of medical and wellness topics.
Doctor profile last updated March 21, 2026